Cloud-based content management
ECM (Enterprise content management ) - is a set of technologies used to capture, store, preserve and deliver content and documents and content related to organizational processes. ECM tools allow the management of an organization's unstructured information, wherever that information exists.
ECM employed the technologies and strategies of content management to address business process issues, such as records and auditing, knowledge sharing, personalization and standardization of content, and so on.
IT management software company CA , along with interactive marketing company Acxiom
have set out to produce an enterprise class, cloud-based information
governance solution. This new partnership aims to tap into the
blossoming eDiscovery market by providing a solution that both companies say cannot be beaten for value.The
timing of this announcement is interesting considering Arkansas-based
Acxiom is just about to release its Q1 figures, which it has already
indicated in June would be close to 21% lower than Q1 last year.
Market RealitiesAcxiom’s
figures are interesting not so much because of the amount of money
involved, but because one of the principal reasons they are citing for
income decline.According to a statement issued in June,
“The outlook for revenue in the near term remains challenging [as we]
continue to feel the effects of market consolidation, as well as
clients continuing to defer decisions on their marketing spending or
canceling programs …"
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